About GlobeIn

GlobeIn is an early-stage start up with a big vision to disrupt poverty and solve a real global billion-person problem. We’re fighting poverty through job creation and fair wages. One artisan at a time. Through our subscription box and online shop, we delight our mindful customers with crafted, distinct goods and the stories about how our artisans created them.

Funded and advised by Deepak Chopra (influencer and writer), Doug Maine (former CFO of IBM), David Gorodyansky (founder & CEO of AnchorFree), Dawn Lepore (Board of Directors of AOL, formerly Board of eBay), Jason Brown (former VP at Zynga and eBay), GlobeIn has raised $2.8M in their Series A round. GlobeIn is based in Menlo Park.

We’re always thinking about what’s next and how to drive the channel, so the Manager should feel comfortable owning and driving their own roadmap, and thrive in a “test and learn” environment. Candidates should also be strong communicators, as they’ll be working cross-functionally with the rest of the team, and will need to effectively communicate test results and learnings to different departments and negotiate with vendors.

Working collaboratively as a member of the Marketing team, the Direct Mail Manager will develop and implement all offline marketing strategies.

Key Responsibilities:

Create, own and drive the roadmap and growth of GlobeIn’s direct mail program (catalogs and smaller format mail)

Identify new opportunities to reach out to new customers, including new formats, creative concepts, and others

Test new ways to keep existing customers engaged through direct mail, driving repeat orders from both highly engaged and lapsed customers

You are comfortable with importing leads from 3rd party sources, ensuring campaign requirements, and privacy policies

Partner with the rest of the team to achieve shared goals

Perpetually prioritize competing interests to focus on highest-impact activities

Required Qualifications

Bachelor's degree with 4+ years of experience in marketing,

• At least 2 years experience in managing direct mail campaigns and bringing results

• Good understanding of marketing best practices

• Experience in marketing to women, particularly Gen X and Baby Boomers

• Excellent written and oral communication skills, attention to detail

• Advanced research skills and fast learner

• Creative and flexible with a positive attitude

• Interest and passion for social entrepreneurship

Preferred Qualifications

• Experience working in a social business, nonprofit, or e-commerce fields

• Ability to multitask in a fast-paced start-up environment

• Proactive approach to problem solving and self-management